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Privacy Policy

Mercian Strength Club GDPR Privacy Policy
Mercian Strength Club is strongly committed to protecting your privacy and complying with your choices.
Both personal and non-personal information collected is safeguarded according to the highest privacy
and data protection standards adopted worldwide. We have always had a robust and effective data
protection program in place which complies with existing law and abides by the data protection principles.
However, we recognise our obligations in updating and expanding this program to meet the demands of
the GDPR.

Our Commitment


  • Your information will not be shared, rented or sold to any third party.

  • We use state-of-the-art security measures to protect your information from unauthorized users.

  • We give you the possibility to control the information that you shared with us (opt-out)


Mercian Strength Club is committed to processing data in accordance with its responsibilities under the

Article 5 of the GDPR requires that personal data shall be:

a. processed lawfully, fairly and in a transparent manner in relation to individuals;
b. collected for specified, explicit and legitimate purposes and not further processed in a manner
that is incompatible with those purposes; further processing for archiving purposes in the public
interest, scientific or historical research purposes or statistical purposes shall not be considered
to be incompatible with the initial purposes;
C. adequate, relevant and limited to what is necessary in relation to the purposes for which they are
d. accurate and, where necessary, kept up to date; every reasonable step must be taken to ensure
that personal data that are inaccurate, having regard to the purposes for which they are
processed, are erased or rectified without delay;
e. kept in a form which permits identification of data subjects for no longer than is necessary for the
purposes for which the personal data are processed; personal data may be stored for longer
periods insofar as the personal data will be processed solely for archiving purposes in the public
interest scientific or historical research purposes or statistical purposes subject to implementation

of the appropriate technical and organisational measures required by the GDPR in order to
safeguard the rights and freedoms of individuals; and
f. processed in a manner that ensures appropriate security of the personal data, including
protection against unauthorised or unlawful processing and against accidental loss, destruction or
damage, using appropriate technical or organisational measures."


1. Notice
We will clearly inform you when information that personally identifies you ("personal information") is asked
for and you will have the choice to provide it or not. Generally, this information is requested when you
[install/download/subscribe] to product updates, newsletters or other online services.


2. Usage
We use your personal information for the following purposes:

To provide you information that will allow you to use our services
To automatically customize your documents with your information
To alert you of software upgrades, updates, discounts or other services from
Mercian Strength Club

We collect your email when you agree in order to send you informational communications about
Mercian Strength Club, such as their purpose and the best use you can make of them. We also collect your email to
send you our promotional offers.
We may also collect your name, language, currency, operating system, document searched and country
information for a better experience with [YOUR COMPANY] products/services.
When you place your order with us, we collect your email in order to [SPECIFY] We also collect your
phone number in order to contact you in case these emails bounce back because of a typo in your email
address and if we cannot figure out what the correct email address is.
We also contact the phone number that is provided if we suspect that the cardholder's credit card
information has been compromised, i.e used in a fraudulent way.
We also use our clients' email in order to notify of the release of updated versions of the software, new
services or promotional offers.

3. Consent
When you provide your personal information, you consent that it can be used for the above purposes and
Mercian Strength Club is an authorized holder of such information. If you choose not to register or
provide personal information, you can still use our website but you will not be able to receive additional
services or access certain areas that require registration. When you activate your account, you are
providing your consent to occasionally receive information from us. In each communication from us you
will have the opportunity to unsubscribe from further communications; alternatively, you may contact us to
express your choices at the address provided at the bottom of this page.


4. Access to your information
You are entitled to review the personal information you have provided us and ensure that it is accurate
and current at all times. To review or update this information simply enter in the [SPECIFY] area or
request that we send you this information.

5. Security of information
Mercian Strength Club is strongly committed to protecting your information and ensuring that your choices
are honoured. We have taken strong security measures to protect your data from loss, misuse,
unauthorized access, disclosure, alteration, or destruction. All sensitive data is stored behind multiple
firewalls on secure servers with restricted employee access.
We guarantee that all e-commerce transactions follow the latest security measures and use the best
available technologies. Secure Sockets Layer (SSL) technology is employed when you place online
orders or transmit sensitive information. SSL is one of the safest methods of passing information over the


6. Retention of information
We retain information as long as it is necessary to provide the services requested by you and others,
subject to any legal obligations to further retain such information. Information associated with your
account will generally be kept until it is no longer necessary to provide the services or until you ask us to
delete it or your account is deleted whichever comes first. Additionally, we may retain information from
deleted accounts to comply with the law, prevent fraud, resolve disputes, troubleshoot problems, assist
with investigations, enforce the Terms of Use, and take other actions permitted by law. The information
we retain will be handled in accordance with this Privacy Policy. Finally, your data could also be stored for
sales statistical purposes.

7. EU and EEA Users' Rights
If you are habitually located in the European Union or European Economic Area, you have the right to
access, rectify, download or erase your information, as well as the right to restrict and object to certain
processing of your information. While some of these rights apply generally, certain rights apply only in
certain limited circumstances. We describe these rights below:
You have the right to access your personal data and, if necessary, have it amended or deleted or
restricted. In certain instances, you may have the right to the portability of your data. You can also ask us
to not send marketing communications and not to use your personal data when we carry out profiling for
direct marketing purposes. You can opt out of receiving email newsletters and other marketing
communications by following the opt-out instructions provided to you in those emails. Transactional
account messages will be unaffected if you opt-out from marketing communications.

8. What we do with the Information you share
Your information is never shared outside the company without your permission. Inside the company, data
is stored behind multiple firewalls on secure servers with restricted user access.
When you register to our website, you are asked to provide your contact information, including a valid
email address. We use this information to send you updates about [YOUR COMPANY] order
confirmations and information about our services. When you order from us, we ask for your credit card
number and billing address. We use this information only to bill you for the product(s) you ordered at that

We may on occasion require the help of other companies to provide limited services on our behalf, such
as packaging, shipping and delivery, customer support and processing event registrations. We will only
provide such companies with the information required for them to perform these services; these service
providers are bound by strict privacy policies and are prohibited from using your information for any other purpose.
In very rare instances [YOUR COMPANY] may disclose your personal information, without notice, only if
required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the
edicts of the law or comply with legal process served on [YOUR COMPANY] or the site; (b) protect and
defend the rights or property of [YOUR COMPANY] and its family of websites and properties; and (c) act
in urgent circumstances to protect the personal safety of users of [YOUR COMPANY], its websites, or the

9. How to opt-out
We provide users with the opportunity to opt-out from receiving updates on our products, newsletters and
other communications from us. You can opt-out by clicking on the link provided in our electronic mailings
or by contacting us at the address at the bottom of this page.

10. Does Mercian Strength Club privacy policy apply to linked websites?
Our Privacy Policy applies solely to information collected on our website or through Facebook.
The Site contains links to web sites of third parties. Mercian Strength Club is not responsible for the actions
of these third parties, including their privacy practices and any content posted on their web sites. We
encourage you to review their privacy policies to learn more about what, why and how they collect and
use personal information. Mercian Strength Club adheres to industry recognized standards to secure any personal information in our possession, and to secure it from unauthorized access and tampering.
However, as is true with all online actions, it is possible that third parties may unlawfully intercept
transmissions of personal information, or other users of the Site may misuse or abuse your personal
information that they may collect from the Site.
Mercian Strength Club uses third-party advertising companies to serve our ads on the Site. Please review
our Cookie Policy for all details. These third-party advertising companies employ cookie and 1x1 pixel.
gifs or web beacons to measure and improve the effectiveness of ads for their clients. To do so, these
companies may use anonymous information about your visits to our website and other websites but will
not collect any information which can personally identify you or can be linked to you. This information can
include: date/time of banner ad shown, the banner ad that was shown, their cookie, and the IP address.
This information can also be used for online preference marketing purposes.
If you want to prevent a third-party advertiser from collecting data, currently you may either visit each ad
network's web site individually and opt out or visit the NAI gateway opt-out site to opt-out of all network
advertising cookies. Click here for the NAI gateway opt-out site.
This site will also allow you to review the third-party advertising companies' privacy policies.

11. Changes to this policy
If we make changes to our Privacy Policy, we will post these changes here so that you are always aware
of what information we collect, how we use it and under what circumstances, if any, we disclose it. If at
any point we decide to use your information in a manner different from that stated at the time it was
collected, we will notify you by email.

12. Enforcement of policy
If for some reason you believe Mercian Strength Club has not adhered to these principles, please notify us
and we will do our best to promptly make corrections.


13. Questions or comments
If you have questions or comments about this privacy policy, please email us or write us at:
Mercian Strength Club
King Edwards Warf, 25 Sheepcote Street
Birmingham, West Midlands
United Kingdom


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